Undergraduate Certificate in Entrepreneurship and Innovation

Entrepreneurs and innovators are critical to the long-term health and prosperity of our economy and society. The certificate is designed for students from any background or area of study passionate about understanding and being active participants in the process of starting or nurturing startup ventures, including founders, co-founders, team members and those providing support services. The certificate will benefit current and future for-profit and nonprofit professionals in business, arts and entertainment, communication and information technology, manufacturing, engineering, science and technology, health care, community and economic development, and other fields. This multidisciplinary program, offered through a collaboration of several schools and colleges, provides an opportunity for students from diverse academic disciplines and areas of interest to learn from each other and exposes students to entrepreneurial action in a variety of settings. The use of an integrative curriculum framework and tool kit across all core and elective courses, experiential learning opportunities built into each of these courses, and consistent interactions with and among students, instructors, coaches, mentors, entrepreneurs, innovators and others engaged in the entrepreneurial environment, provides each student a unique pathway to deeper learning, mastery and higher levels of confidence in applying the specialized knowledge and skills required to develop and launch new venture.

Through this certificate program, students will:

  • Demonstrate knowledge of the stages of the new venture creation process, from discovering, creating and refining ideas, to building, testing and evaluating a value proposition and viable business model, to launching, sustaining and growing this new venture by acquiring and managing financial and human resources.
  • Learn how lead, manage, and work effectively within teams to achieve success, and to create a positive and ethical work culture.
  • Develop a personal network within the entrepreneurial ecosystem with a special emphasis on Detroit and the state of Michigan.
  • Tailor their program of study to their unique talents and interests as they explore what it takes to translate ideas into reality, and plan the next steps on their journey of discovery, experimentation and action.

Admission requirements: Students wishing to pursue the Undergraduate Certificate in Entrepreneurship and Innovation should meet with the program director and the undergraduate advisor for the school or college providing oversight of their undergraduate degree program and major.

CERTIFICATE REQUIREMENTS: Candidates must complete 15 credits in course work satisfying the requirements cited below. All course work must be completed in accordance with the academic procedures of the University governing undergraduate scholarship and degrees; see Academic Regulations stipulated by the school of college which provides oversight of your undergraduate degree program and major.

Required Courses
EI 5000Introduction to Entrepreneurship and Innovation3
EI 6000Entrepreneurship and Innovation Capstone3
Elective Courses
EI 5200Startup Funding and Profitability3
EI 5400Management and Leadership for Entrepreneurs3
EI 5600Marketing New Ventures3
EI 5900Special Topics in Entrepreneurship and Innovation3
EI 5950Directed Study in Entrepreneurship and Innovation3
FPC 5010Special Topics1-3
FPC 5660Creativity3
Total Credits25-27
Note: This list will be updated regularly subject to the review and approval of the curriculum committee of the Entrepreneurship and Innovation program and its advisory board.